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ChatGPT Dominates, Image & Video AI Apps Show Fastest Growth ChatGPT Dominates, Image & Video AI Apps Show Fastest Growth
Al Product Insights(Nov): ChatGPT leads with explosive growth, while image & video Al apps rise fast.
Surge in Global Ad Spend! Why App Advertising is Focusing More on the Q5 Period Surge in Global Ad Spend! Why App Advertising is Focusing More on the Q5 Period
Mobile advertisers are focusing more on the "Fifth Quarter" (Q5) period post-holidays, as ad costs drop and user activity remains high. This offers a cost-effective opportunity for targeted campaigns, especially in mobile gaming.
Nov Ad Trends: Video Ads, Localized Influencers & AI Creatives Nov Ad Trends: Video Ads, Localized Influencers & AI Creatives
New Ad Creatives Trends in Nov: Leverage video ads, localized influencers, and AI-generated creatives. How did these hit games attract a global audience through innovative marketing? Let's dive into their advertising strategies to understand their success.
Overseas Advertisers Soar 370%: How Short-Drama Apps Win High-Quality Users Overseas Advertisers Soar 370%: How Short-Drama Apps Win High-Quality Users
How can short drama apps build a solid user acquisition model to tackle these challenges? In this article, we will focus on "user acquisition through paid advertising" and "creative assets" to answer this question.
SLG Mobile Marketing: "Age of Empires Mobile" Drives Global Success SLG Mobile Marketing: "Age of Empires Mobile" Drives Global Success
Explore mobile marketing strategies behind SLG games like "Age of Empires Mobile," driving downloads and revenue growth.
Mobile Marketing Updates: Mid-November Highlights Mobile Marketing Updates: Mid-November Highlights
Discover the latest mobile marketing updates, including app launches, AI advancements, and global gaming news.
Global Marketing: 'Call of Duty: Mobile' Reaches 1 Billion Downloads Milestone Global Marketing: 'Call of Duty: Mobile' Reaches 1 Billion Downloads Milestone
NetMarvel gains insights into the global market and obtains industry information for game and app advertisers. Here’s the news for the first week of November: 1.OpenAI Adds Search Functionality to ChatGPT 2. ByteDance Launches AI Model Community Platform “Lumi” 3. Supercell Acquires 100% Stake in Space Ape 4. ByteDance's AI Product “PicPic”Reaches Top 2 on Japanese Download Chart 5. “Call of Duty: Mobile” Hits 1 Billion Downloads Milestone 6.Garena Partners with Tencent to Launch Tactical FPS Game “Delta Force” 7. Amazon Plans to Invest $75 Billion This Year in Expanding Generative AI 8. Netflix Names Mike Verdu Vice President of GenAI
Mid & Hard Core IAP Games Continue to Cash In, Top RPG & SLG Games Dominate South Korea Market Mid & Hard Core IAP Games Continue to Cash In, Top RPG & SLG Games Dominate South Korea Market
Explore South Korea's mobile gaming growth, focusing on IAP games and top-performing titles.
KLING AI App Soon to Be Released! KLING AI App Soon to Be Released!
NetMarvel gains insights into the global market and obtains industry information for game and app advertisers. Here’s the news for the three week of October
Global Social App Market Boom: Insights into 2024 Q3 Advertise Buying Trends and Top Products Global Social App Market Boom: Insights into 2024 Q3 Advertise Buying Trends and Top Products
The global social app market is thriving, driven by innovative technologies. Social advertisers use Media Placement Services to expand ad reach, focusing on hot niches like 1v1, live streaming, and voice chat, with market leaders running thousands of ads quarterly
Tencent's Mobile “Age of Empires” made its debut officially Tencent's Mobile “Age of Empires” made its debut officially
NetMarvel focuses on global insights, supporting mobile game and app advertisers with growth strategies. This week’s news covers Tencent's Age of Empires launch, Voodoo's Cup Heroes success, Google’s AI team reorganization, and more.
Global Simulated Mobile Games Observation Global Simulated Mobile Games Observation
Explore the surge in simulation games as top performers in Mobile Game Marketing, from 'Pizza Ready!' to 'Satisroom,' captivating players with immersive gameplay and growing IAP revenue.
NetEase Partners with Bungie to Launch 'Destiny: Rise' Mobile Game NetEase Partners with Bungie to Launch 'Destiny: Rise' Mobile Game
NetMarvel delivers insights on top Mobile Game Cases and offers Performance Marketing Services for game and app advertisers worldwide.
The Mobile Game Advertised Trend The Mobile Game Advertised Trend
Amidst intensifying global market competition, advertisers are pivoting their strategies significantly. Unity's recently released "2024 Mobile Growth and Monetization Report" encapsulates key trends in mobile gaming ads and growth monetization for 2024.
Global Matching Mobile Game Market Insight: Top Products Surge on Micro-Innovations & Ad Spend Boost! Global Matching Mobile Game Market Insight: Top Products Surge on Micro-Innovations & Ad Spend Boost!
As one of the most popular and lucrative genres in the global mobile gaming market, Match-3 games continue to be hugely profitable, claiming three spots in the top 10 mobile game earners worldwide in 2023, as reported by AppMagic. Even in a sluggish market, they experienced a notable 16.3% rise in in-app purchase revenue.
Global Marketing Information:"Honor of Kings" Reclaims Global Top in August! ​ Global Marketing Information:"Honor of Kings" Reclaims Global Top in August! ​
NetMarvel gains insights into the global market and obtains industry information for game and app advertisers. Here's the news for the third week of September: 01.OpenAI Debuted the o1 models 02."Honor of Kings" Reclaims Global Top in August 03."Sword of the Lies" Shows Robust Performance in Revenue 04. "Fortnite" & Epic Games Return to Apple iPad in Europe 05. Mobile Game "Disney Pixel RPG" Set to Launch on October 7th 06."Pokémon" Scores 107 Million Yuan in Infringement Suit Against "Pokémon: Reproduction" 07. NewBorn Town's Tech Revenue Surpasses RMB 2.2 Billion in H1 08."Lemon8" Returns to Top App Advertising Rankings for Overseas Markets in August
Chinese "Short Drama" App Competition is Heating up! Chinese "Short Drama" App Competition is Heating up!
Chinese Short-form dramas overseas are continuing to pay off big time with this billion-dollar trend. At the beginning of this year, Chinese short dramas “Fated to My Forbidden Alpha” and “The Double Life of My Billionaire Husband” which have been online for less than six months, have achieved a viewership of 110 million and 270 million respectively on ReelShort, becoming another milestone in the short dramas overseas since 2022. Elements you'd expect in a short drama, like "Rich and powerful CEO falls in love with Cinderella at first sight", "The heroine seeks revenge", and "Identity reversal" are being adapted without change for overseas audiences' mobile screens, attracting more and more users to subscribe and pay.
Global Short Video Series Hits 100 Million Revenue Mark! Global Short Video Series Hits 100 Million Revenue Mark!
NetMarvel reports global updates: OpenAI’s "Strawberry" model launches, Meituan’s Keeta enters Saudi Arabia, and the Honor of Kings Championship heads to Jakarta.
"Zenless Zero Zone" Hits $100 Million Globally Revenue "Zenless Zero Zone" Hits $100 Million Globally Revenue
Zenless Zero Zone hits $100M in global revenue, leading mobile marketing examples and trends. NetMarvel provides solutions for mobile game growth and advertising.
"Synthesis + Tower Defense": New Masterpiece Alert! "Synthesis + Tower Defense": New Masterpiece Alert!
Week 4 of August 2024:1. Offline Games-No Wifi Games Tops July Download Chart.2. miHoYo Maintains Top Tier in July Overseas Revenue Rankings for Chinese Game Developers
IAA Mobile Games: Seizing Growth in 'Casualization' Overseas IAA Mobile Games: Seizing Growth in 'Casualization' Overseas
The global mobile game market is shrinking, but "casualization" is rising. Developers must focus on localization and mixed monetization. NetMarvel supports growth with its diverse strategies and international reach.
Tencent's net profit："Fishing Master" topped the U.S. iOS download chart Tencent's net profit："Fishing Master" topped the U.S. iOS download chart
Fishing Master Case tops the U.S. iOS download chart, with in-game advertising examples boosting its success globally.
Game Operations: Why Mini Games Are Thriving in Japan and Korea Game Operations: Why Mini Games Are Thriving in Japan and Korea
Mini Games Operations strategies are crucial for success in Japan and Korea, where mini games are thriving in overseas markets.
37 entertainment released "Time Grocery Store" , topping the iOS free version 37 entertainment released "Time Grocery Store" , topping the iOS free version
2024.8. Week 2 1. "Time Grocery Store" topped the iOS free version on its first day of release 2. AI gamified learning products for children secured 3.5 million in funding 3. Game giant IGG released four casual mobile games 4. Microsoft plans to establish a new game studio within Blizzard 5. Hybe, the agency of BTS, secured 80 million in funding 6. South Korean metaverse virtual social platform secured 189 million in funding 7. TikTok tops the global mobile app comprehensive revenue chart for 2024 8. Several executives leave OpenAI
NetMarvel Drives 150% ROI Boost for Viet Nam's Mirai Game! NetMarvel Drives 150% ROI Boost for Viet Nam's Mirai Game!
In this increasingly competitive environment, how can Mirai make its similar product, Help Me: Tricky Puzzle, stand out? Leveraging effective strategies such as In-Game Advertising Examples can be a key differentiator to enhance visibility and user engagement.
Hot Trends: 'DNF' Dominates Global Mobile Game Revenue Growth Hot Trends: 'DNF' Dominates Global Mobile Game Revenue Growth
August 2024: Global Mobile Game Updates – Vidu Launch, Meta’s AI Studio, Canva's Acquisition, Top Games by Revenue
How IAA advertisers can better buy traffic? How IAA advertisers can better buy traffic?
NetMarvel outputs insights on "how IAA advertisers can buy better quantity" in the hope of providing some references for advertisers to buy quantity. How to buy quantity effectively in IAA? There are three key points!
How Can Mobile Game Advertisers Triumph in the Brazilian Market? How Can Mobile Game Advertisers Triumph in the Brazilian Market?
In this article, we will combine the latest data and experiential analysis to help manufacturers and advertisers understand the current situation and development trends of the Brazilian market, achieving a strategic position of knowing both themselves and their competition.
NetMarvel × 2024 ChinaJoy: A Recap of the Highlights! NetMarvel × 2024 ChinaJoy: A Recap of the Highlights!
This year's ChinaJoy was still grand, with nearly 500 domestic and foreign companies from 22 countries and regions participating, attracting over 300,000 attendees. As a global one-stop performance marketing service platform, NetMarvel's trip to ChinaJoy ended perfectly. Let's review these wonderful moments together!
NetMarvel takes you on a tour of ChinaJoy 2024! NetMarvel takes you on a tour of ChinaJoy 2024!
We have compiled the NetMarvel 2023 year-end summary for everyone, let's review the wonderful moments of NetMarvel in 2023 together.
How to increase revenue growth for IAA? NetMarvel’s strategies for global success How to increase revenue growth for IAA? NetMarvel’s strategies for global success
Discover top gaming trends and effective app advertising strategies with NetMarvel. Learn how to boost IAA revenue through targeted user insights, optimized ad formats, and innovative product experiences tailored for global growth.
Free Tickets Giveaway | NetMarvel Invites You to Check Out 2024 ChinaJoy! Free Tickets Giveaway | NetMarvel Invites You to Check Out 2024 ChinaJoy!
NetMarvel Invites You to Check Out 2024 ChinaJoy!
Success Case:NetMarvel's Global Marketing Strategy for Chess and Card Games Success Case:NetMarvel's Global Marketing Strategy for Chess and Card Games
How do failures occur? And how can developers stand out in the crowded market, especially through innovative marketing strategies?
NetMarvel Supports Global Game Expansion with Strategic Marketing NetMarvel Supports Global Game Expansion with Strategic Marketing
The phenomenon of "involution" has become more and more common in the past two years, especially in the domestic game market.
NetMarvel Looks Forward to Meeting You at the 2024 ChinaJoy Event! NetMarvel Looks Forward to Meeting You at the 2024 ChinaJoy Event!
The 21st ChinaJoy 2024 will be grandly held from July 26 to 29 at the Shanghai New International Expo Center. Following our successful participation last year, NetMarvel will continue to make an appearance this year. We look forward to meeting you at booth B208 in Hall W4 to discuss the growth of mobile internet marketing!
Global Marketing Milestones: Kuaishou and Honor of Kings Global Marketing Milestones: Kuaishou and Honor of Kings
Explore the success of global marketing strategies with major updates from TikTok Studio, Kuaishou, and more in this global marketing roundup.
NetMarvel Year-End Summary: Prepare for the 2024 Advertising Gold Rush! NetMarvel Year-End Summary: Prepare for the 2024 Advertising Gold Rush!
NetMarvel leverages precision marketing and global marketing strategy to drive efficient ad delivery, targeting, and monetization for app developers.
Top Gaming Trends: 'MLBB' Tops Charts, 'Heaven Burns Red' Hits Beta Top Gaming Trends: 'MLBB' Tops Charts, 'Heaven Burns Red' Hits Beta
Explore top gaming trends and app advertising insights, from platform launches to major funding updates.
[Mobile Marketing Examples] 10% Faster ROI Cycle with 5K+ Daily Installs! [Mobile Marketing Examples] 10% Faster ROI Cycle with 5K+ Daily Installs!
Effective mobile game marketing strategies for user acquisition and growth in a competitive market.
Greatest Hits! NetMarvel brings you to ChinaJoy! Greatest Hits! NetMarvel brings you to ChinaJoy!
ChinaJoy 2023 will be held in Shanghai New International Expo Center from July 28th to July 31st, focusing on the "overseas and globalization of the game industry".
Daily sales of 10,000 orders, sales soared by 300%: 6 fashion independent station growth methods, let you stand out! Daily sales of 10,000 orders, sales soared by 300%: 6 fashion independent station growth methods, let you stand out!
In 2021, the fashion independent station is still in full swing: in June, Shein's daily revenue exceeded 70 million US dollars; in November, Alibaba also began to operate its own independent station AllyLikes; according to public information, the cross-border e-commerce industry has at least 7 rounds of financing and fast fashion clothing related...
After spending $1 million, I finally know how indie sites can advertise on Facebook! After spending $1 million, I finally know how indie sites can advertise on Facebook!
Target audience, creative creative, preferential strategy, delivery timing, budget control 5-point independent advertising skills
With a worth of 200 billion, how does Shein provide value-added services for DTC brands going overseas? With a worth of 200 billion, how does Shein provide value-added services for DTC brands going overseas?
In such an environment of brands going overseas, how did SheIn target the sinking market and swept the overseas market with fast fashion? How does the growing SheIn build its own moat? What is DTC mode? How to do DTC brand overseas value-added services? Big data selection, low price attack In 2009, Xu Yangtian discovered the business opportunities of cross-border e-commerce and began to do cross-border e-commerce.
How to successfully grow mobile game revenue? Look at NetMarvel's marketing strategies! How to successfully grow mobile game revenue? Look at NetMarvel's marketing strategies!
Insights on mobile game marketing strategies, featuring effective user acquisition and advertising techniques for global success.